Adverty uptakes loan to increase activity on mobile gaming

14 May 2019

Adverty has decided to raise a loan of SEK 10.0 million in order to increase activity on the mobile gaming sub-area. The platform’s unique opportunities are to seamlessly integrate advertising into the actual gaming experience and thus reach the consumer throughout the game time, unlike competitors who only allow ads in menus and during game breaks. The loan runs until Q1 2020 with an annual interest rate of 12 per cent.

Augment is the company’s financial advisor in the transaction.

Read full press release (in Swedish)