Motion Display


Company: Motion Display Scandinavia AB

Transaction: Rights issue

Issue volume: 13.1 MSEK

Date: November 2021

Motion Display is an innovative company operating within the fast-growing in-store marketing industry. The company was founded in 2005, and has since developed a revolutionary means of marketing goods in in-store environments, where more than 70 per cent of the purchase decisions are made. The company’s displays are based on electronic paper with functions such as flashing capabilities and sequence-rolling. Motion Display’s flashing signs have been documented to increase attention as well as sales. Due to their low energy consumption and paper-like characteristics, the displays are handled just as easily as traditional paper- and plastic signs with static messages.

Augment acted as financial advisor in the rights issue.